5 Steps to a Successful Logo.
Your logo is usually the first thing that consumers see so it’s important that it leaves an impression. Think of larger brands and their logo. Immediate attention is drawn to companies such as McDonalds or Nike. Their logos are simple, however they also have a strong brand that complements the design. They have taken the SMART approach.
S.M.A.R.T.
- Simple
- Memorable
- Appropriate
- Resizable
- Timeless
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